Okay Vampirella Fans . . .

Here your next big question – imagine this: You are owner / Editor of BIG WOW comics. You’re making a splash in the industry – buying up titles (characters) from other companies who are trying to off-load their less profitable titles. After only a couple years in, Dynamite Entertainment decides to ditch the Vampirella title . . . and while you pay a pretty penny for it, you think the title will be the cornerstone of your comic universe.
Out of the gate, you continue the reprints and repackaging of previously published works into graphic novels. And you commission a new statue, trading card deck, and wall calendar for 2013. These items will be profitable and no-brainers.

Now you turn your attention to the monthly title. The title needs a reboot. That’s for sure. You’ve seen recent attempt fail . . . but you are intrigued with the reboot of major titles going on over at DC. You struggle over trying to decide how to proceed: a total reboot from the beginning, or remaining with the current continuity (such as it is) – but with tweaks . . . After a long weekend, you come into your editorial meeting on Monday morning. You’ve hired one of the best writers in the business, and a hot new artist on the scene. . .

. . .What’s your pitch to them?
How will the title be remade?